From Coach Gregory’s Desk

Romanshorn Switzerland, on a sunny day

Greetings from the Team!

My name is Gregory, and I want to share my passion for kettlebell training with you.

Although I was once a beginner in the world of kettlebells, I invested time and effort to become an expert.

Previously, my focus was mainly on traditional bodybuilding training at the gym.

But something was missing…

Despite my fitness endeavors, I didn’t feel fit and wondered why kettlebell training had such a different impact on my body.

My weight fluctuated between muscular with a belly or “skinny fat” but not really athletic.

So, something had to change!

In 2019, I was finally certified by kettlebell legend Steve Cotter and discovered the true power of kettlebell training.

Since then, I haven’t looked back.

However, the journey was by no means easy, and I want to take a few minutes to share my story with you.

I believe it will resonate with you if you’ve experienced and overcome similar challenges.

I vividly remember the first time I picked up a 20 kg kettlebell while preparing for Steve Cotter’s IKFF certification.

The weight overwhelmed me immediately!

How could I lift two of these kettlebells 40 times and then press one of them 100 times without putting it down?

But let’s rewind for a moment.

It all started in February 2019 when I made preparations for Steve’s visit.

I was thrilled that such a master in this field would come to us!

So, there was no turning back.

As I researched the fitness tests for Steve Cotter’s IKFF certificates, I approached the 20 kg kettlebell with determination.

To my great shock, even the 16 kg kettlebell presented an insurmountable challenge.

It left pain in my forearm, shattered my confidence, sore hands, and my spirits were low…

In my moment of despair, I turned to Steve and expressed doubts about my ability to successfully pass his tests.

In hindsight, I now recognize that this was a crucial turning point in my journey from kettlebell beginner to today’s expert.

So, let’s fast forward to the certification day in June 2019 – a personal experience I will never forget.

On that day, I was about to face the 20 kg kettlebell for the first time.

With difficulty, struggle, and determination, Angie and I conquered the first test.

So far, so good!

But the ultimate test was still ahead of me:

– 40 “Jerks” and 100 “Snatches” with two 20 kg kettlebells – a true Russian biathlon.

I was nervous and doubted if I could do it.

Nervous but determined, I accepted the challenge.

Everything went smoothly until the 36th repetition when a momentary loss of balance prompted Steve to call out, “No Count!”

Absolute shock!

“That’s it then..” I thought as my strength left me with a painful cry.

Angie’s motivating shouts and Steve’s reminder to focus, however, ignited a second wind in me.

With their support, I managed the 40th repetition.

During the 100-time Snatch test with the 20 kg kettlebell, I suffered cuts and wounds on my hands, which I referred to as “battle scars” at the time.

Adrenaline masked the pain until the set was finished.

In retrospect, this challenging but incredibly rewarding experience taught me to appreciate the value of endurance and unwavering dedication.

Welcome to the present day!

I have dedicated my life to kettlebell training and have noticed a remarkable trend: the growing fascination with kettlebells among people, especially men and women, aged 40, 50, and 60.

Every day, we receive many messages, comments, and feedback on various platforms such as YouTube, Instagram, and within our fitness community.

These interactions have shown us that this age group (and perhaps you…) faces 8 major challenges:

1. Painful joints that affect daily life and well-being.
2. Strained marriages and serious injuries.
3. Demanding life situations and increasing responsibilities.
4. Disappointment with ineffective approaches like traditional gym memberships or diets.
5. Difficulty balancing work, family, and leisure, requiring a strong body and mind.
6. Growing health concerns that demand attention.
7. A sedentary lifestyle contributing to weight gain.
8. Numerous unsuccessful attempts to take control of weight loss and fitness.

While kettlebell training may not solve every problem on this list, it is excellent for addressing many of them.

Chances are you landed on this page because you recognize the potential benefits.

And that’s fantastic!

However, compared to conventional exercises like weight machines and ellipticals, kettlebell training comes with its own challenges.

It requires skill and practice.

That’s why we’ve created the ultimate solution.

Let me share with you our 6 week Kettlebell Challenge, designed specifically for beginners and men and women over 40.

If you’re serious about transforming both your physical and mental state, this challenge is perfect for you.

Over time, the inclination for movement and exercise tends to decrease while the temptation to indulge in food becomes stronger, with long-term negative effects on our bodies.

This lifestyle, experienced by millions of people, perpetuates the myth that life after 40 is a steady decline.

However, this couldn’t be further from the truth!

Weight gain and muscle loss have little to do with metabolism and more to do with how we are wired as humans.

Often, we become complacent and enjoy life while dealing with everyday stressors that build up immense pressure.

This pressure needs an outlet in some way…

So, if you don’t believe that life is over at 40, I stand by your side.

Enter The Kettlebell – a powerful and versatile tool that enhances human performance.

It strengthens your strength, endurance, and at the same time, preserves your joints, making it ideal for those with previous injuries.

Furthermore, the kettlebell effectively combats back pain and restores the body’s natural elasticity.

Our 6 week Kettlebell Challenge has been designed to familiarize you with the incredible benefits of kettlebell training.

By accepting the challenge, you will increase your physical and mental well-being, extend your lifespan, and overall improve your quality of life.

Here’s what awaits you when you choose our challenge:

🔥 Accelerate fat loss.
🏋️‍♂️ Develop functional muscle.
🏃‍♂️ Improve your cardiovascular fitness and strengthen your heart.
💪 Build physical and mental strength – for family, job, and business.
💆‍♂️ Alleviate back and joint pain.
🌟 Recover from setbacks, even after serious injuries.
⏰ Save time with efficient workouts.
🚀 Boost your confidence in handling the kettlebell.
🧠 Reach the peak of your mental and physical condition.

But here’s the best part!

Our 6-Week Kettlebell Challenge comes with two ironclad guarantees.

#1 – If, within the first 14 days, you find that it’s not to your liking, we’ll refund your money; no questions asked.

#2 – Should you choose to continue beyond the challenge, we’ll credit $100 as a reward toward an annual Kettlebell Plus membership.

Does that sound fair enough?

Then start changing your life now!

In conclusion, a personal note from Gregory:

I’m not asking you to say yes or no today. I just want you to make an informed decision, and that’s something you do internally – not superficially.

So, take a moment to look within and find out if this challenge is worth it for you.

If it is, then you decide because you’re 100% committed!

If not, that’s okay too!

But I want you to know that you’re making a 100% risk-free decision.

Think for a moment about these two scenarios:

Best Case:

You’ve invested 6 weeks, consistently trained for 1.5 months, and achieved the shape of your life – your journey to looking slim, younger, and fitter is finally showing results, and you’re rocking it!

Now, we want to maintain that success!

You’ll get your money back by applying to our online annual membership.

Worst Case:

You see no significant change in your body structure after 6 weeks of work, and well… at least you tried. And maybe you take away a little bit of knowledge you’ve learned along the way.

Your investment will be applied to your annual subscription with us to give you more time for your transformation – or you can get your money back.

So, you see: You have absolutely nothing to lose if you’re willing to do your part.

The only thing that definitely won’t help you is closing this page and walking away…

– Gregory von Lebe Stark

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